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Ep. 36 - Michael Fiur

Updated: Feb 3, 2021

"The lines are almost blurred other than you do ultimately have the athletes playing on the playing field. Then you're integrating these other elements. But I think they're critical. I think that ultimately fans are looking for that 360 experience."

Michael Fiur’s work will begin when the Super Bowl ends this Sunday. For the 16th year in a row, Michael and his team will produce the Lombardi Trophy Presentation in which the winning team will accept their trophy after the contest. In addition to the Super Bowl postgame, Michael was involved with producing several halftime shows during his time with Radio City Music Hall, and we relive some of those shows in this episode. Michael also discusses his other production work, including the entire program around the College Football Playoff Championship and the US Open. He shares what goes into bringing life to the areas around the competition and how important he feels the entertainment component is to making games into events.

Listen this episode here and below find show notes including links to videos of many of the Super Bowl halftime shows we discuss.

Michael Fiur

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Super Bowl XXVI Halftime (1992 - Gloria Estefan, Dorothy Hamilll, Brian Boitano)

In Living Color Halftime Countdown Party

Super Bowl halftime show never the same after Jennifer Lopez and 'In Living Color' - ESPN (2020)

Radio City Music Hall

Super Bowl XXVII Halftime (1993 - Michael Jackson)

Super Bowl XXX (1996 - Diana Ross)

Neil Austrian Named NFL President - Washington Post (1991)

Jim Steeg: Sports Business Journal Champions (2020)

Super Bowl stunt: Pilot lands in middle of Sun Devil Stadium - KPHO (2016)

Super Bowl XXII (1988 - Chubby Checker, Rockettes)

Mat Plendl

Barnett Lipton

Frank Supovitz

Super Bowl XXXI (1997 - ZZ Top, Blues Brothers)

Super Bowl XXX!! (1998 - Motown)

98 Degrees

Super Bowl XXXIII (1999 - Stevie Wonder, Gloria Estefan, Big Bad Voodoo Daddy)

Vince Lombardi Trophy

Super Bowl LIV Trophy presentation (2020)

Super Bowl XL Trophy presentation (2006)

Jerry Anderson

Jim Mercurio

College Football Playoff


CFP Player Entrance (2020)

CFP Trophy Presentation (2021)

Lauren Daigle National Anthem (2020)

Tim McGraw Capital One Stage at Allstate Championship Tailgate (2020)

ATT Playlist Live

Overland Entertainment

Andy Grammar National Anthem (2018(

US Open

Arthur Ashe Kids Day



Net Generation

Jonas Brothers (2007, 2010 with Demi Lovato)

Nick Jonas at US Open as fan

Serena Williams jumping rope at Kids Day Novak Djokovic at Kids Day

Rafael Nadal

Rafa Nadal Foundation

Will Ferrell

James Blake

Will Ferrell vs James Blake at 2009 Kids Day

Juanita Crabb

Madison Square Garden


Todd Noonan

Billboard Charts

Radio Disney

Sports Business Journal

Front Office Sports


US Open


ATP Tour


College Football Playoff

John Grisham

David Baldacci

The Day The World Came to Town by Jim DeFede

Come From Away

1969 Mets

1969 Jets

No one appreciated New York's history 1969 season at the time - NY Post (2019)

Joe Namath

Bill Mathis

Rod Gilbert

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