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Ep. 51 - Paul Woody

"The best part I love about sales is you get to try and become a fake expert in so many different things."

Paul Woody’s career has seen him selling for a variety of properties, from college athletic departments to a racetrack that really is a year-round event facility to his current role as Vice President of Business Development for the Professional Rodeo Cowboys Association. Paul stresses there is one thing that is more important than anything else in having sales success. He understands the importance of telling the story of the property you are selling and relationships with key stakeholders, but above all else, he puts the greatest value on listening. In this episode, Paul also discusses how he balanced working in sports while getting a doctorate degree, why he decided college athletics was not the dream job he thought it would be, the importance of momentum and much more.

Listen to the episode here and find show notes below.

Paul Woody

LinkedIn | Twitter

Professional Rodeo Cowboys Association | About | Manifesto Video

Hendrix College

Danny Powell

Ohio University Sports Administration

University of Nevada Las Vegas

Dissertation: The Impact of Successful NCAA Division I Athletics Programs on the Social Capital of Urban Communities

Learfield IMG College

UNLV Athletics

Ohio University Athletics

Air Force Academy Athletics

Frank Solich

OU wins at Penn State (2012)

OU Sweet 16 appearance (2012)

Name, Image, Likeness

Las Vegas Motor Speedway



Richard Petty Driving Experience

Mario Andretti Racing Experience

Electric Daisy Carnival

Dodge Viper Owners Association


Skip Barber Racing



Wrangler National Finals Rodeo

National Finals Rodeo held in Texas in 2020

Houston Redeo & Livestock Show

Pikes Peak or Bust Rodeo

Ohio State University Athletics

Tuf Cooper

Sage Kimzey

Tilden Hooper

Kaycee Feild

The Joe Rogan Experience


D1 Ticker


Freakonomics Radio

Stuff You Should Know

Hardcore History

Malcolm Gladwell

Darren Rovell

Brene Brown

Sports Aviation

Harvey MacKay

Dig Your Well Before You're Thirsty by Harvey MacKay

Ice to the Eskimos by Jon Spoelstra

John Maxwell

Denver Broncos

John Elway

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