"We made it very apparent when the team was announced that we will stand for more and especially we want to do good in the community. My role in particular is affected because 10% of all of our sponsorship dollars goes to the community."
Courtney Ksiazek works for a team that is still one year away from playing a game yet is one of the more recognizable brands in sports. In this episode, she shares how the high-profile investors behind Angel City FC have generated a great deal of buzz for the organization. In her role as Director, Partnership Marketing, Courtney is seeing firsthand the excitement for this NWSL team while also working with companies to implement agreements that include a commitment of 10% of all sponsorship dollars to be invested into the team’s community impact activities. A college athlete herself, Courtney shares her thoughts of Name, Image and Likeness while also describing what makes soccer a great sport to watch and invest in.
Listen to the episode here and find show notes below.
Added investors in Washington | Kansas City | Chicago
Houston Dash (NWSL) | Dynamo (MLS)
Portland Thorns (NWSL) | Timbers (MLS)
Orlando Pride (NWSL) | City (MLS)
SET PIECES
Untamed by Glennon Doyle
Essentialism by Greg McKeown