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Ep. 33 - Matt Gardner

"I think the days of utilizing all of your digital elements just to to hit as many people as possible are quickly dwindling. Finding ways that you can have one to one conversations with your fan base and your customers is really what we're all striving for."

Matt Gardner is finding more and more ways to leverage touch points with fans in his role of Vice President, Digital Media & Emerging Technology at the St. Louis Blues. In nearly two decades in the space, Matt has seen firsthand how much closer fans are able to get as new technologies have come online and knows that many of those areas of growth have been made increasingly important because of COVID-19. Matt also shares how he found value in taking on work outside of sports during his career and gives great anecdotes on what it is like to work for a team during a championship season, from how his digital team covered the Blues triumph to his own experience with the coveted Stanley Cup.


Listen to the episode with Matt Gardner here and find show notes below.

NOTES

Matt Gardner

LinkedIn | Twitter St. Louis Blues

St Louis wins 2019 Stanley Cup, Game 7 Highlights

About the Stanley Cup

Is it wrong to touch the Stanley Cup if you didn't earn it? - NBC Sports

The Summer With Stanley - St. Louis Blues

Stanley Cup Journal - Hockey Hall of Fame

Enterprise Center

Stifle Theatre

NHL

NHL, Disney Streaming Services Digital Experience For Fans

NBA

NHL App

A Glimpse of Life in the Bubble

Blues Create Season Ticket Wait List

Nick Hessler on Credentials Only

Ryan O’Reilly traded to Blues

Blues Make Big Splash on First Day of Free Agency

Blues 2018-19 Regular Season

Blues vs Jets 2019 Playoffs

Blues vs Stars 2019 Playoffs

Pat Maroon double OT goal highlight

Blues vs Shark 2019 Playoffs

Blues vs Bruins 2019 Playoffs

1970 Stanley Cup Finals

Rams leave for LA

St Lous Cardinals

Tom Stillman

Bill Dewitt III

Stillman, Dewitt show St. Louis solidarity with puck drop

Players show up at bar with Cup

Stanley Cup goes to Anheuser-Busch

Blues Stanley Cup Rings

Orlando Magic

ATP Tour

WTA Tour

Sea World

Universal

Disney


SET PIECES

Morning Brew

Front office Sports

Huddle Up

Darren Rovell

Jess Smith

Adam White

Ride of a Lifetime by Bob Iger

Shoe Dog by Phil Knight

1988 Kansas Jayhawk NCAA Title

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